Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.
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Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.
The Wild West of Marketing with Angelo Sasso: Are we back to basics?
Brand-Side
33 minutes
3 years ago
The Wild West of Marketing with Angelo Sasso: Are we back to basics?
The Wild West of marketing could be back.
Does this mean an end to TikTok influencers and a new horizon of growth marketing strategies?
Today, I spoke with Angelo Sasso, SVP, Customer Engagement at Tidal, about his journey in growth marketing and the future of the profession.
Join us as we discuss: The marketing advice Angelo lives by Why growth marketing is successful and insights into its future Common pitfalls growth teams fall into
Resources: Creative Automation for Dynamic Product Ads
Find this interview and many more by subscribing to BRAND-SIDE on Spotify, on Apple Podcasts, or on our website.
Brand-Side
Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.