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Brand Protection Stories
A-CAPP Center, MSU
22 episodes
5 days ago
The Center for Anti-Counterfeiting and Product Protection (A-CAPP Center) at Michigan State University hosts a monthly podcast focused on sharing the “STRANGER THAN FICTION” stories and experiences of our brand protection community.
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Business
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All content for Brand Protection Stories is the property of A-CAPP Center, MSU and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Center for Anti-Counterfeiting and Product Protection (A-CAPP Center) at Michigan State University hosts a monthly podcast focused on sharing the “STRANGER THAN FICTION” stories and experiences of our brand protection community.
Show more...
Business
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Episode 12: Kevin McPherson on Short Stories from Sturgis
Brand Protection Stories
41 minutes 8 seconds
3 years ago
Episode 12: Kevin McPherson on Short Stories from Sturgis

Kevin McPherson takes us to Sturgis, South Dakota (with stops in Daytona and Myrtle Beach) for the annual motorcycle rally and walks us through enforcement activities from his Harley Davidson days. “Wild” days indeed – he tells us of run-ins with a full spectrum of vendors and colorful characters hawking counterfeit Harley Davidson products. With the help of Homeland Security and Investigations, Kevin was able to seize thousands of products bearing the beloved brand’s trademarks, protecting the brand and consumers. Though a serious matter, these stories may, at certain times, make you laugh.

Brand Protection Stories
The Center for Anti-Counterfeiting and Product Protection (A-CAPP Center) at Michigan State University hosts a monthly podcast focused on sharing the “STRANGER THAN FICTION” stories and experiences of our brand protection community.