We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.
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We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.
Kevin Kirby, PhD, Dean of College of Informatics, Northern Kentucky University
Brand Promise with Nick Vehr
37 minutes
1 year ago
Kevin Kirby, PhD, Dean of College of Informatics, Northern Kentucky University
Nick Vehr speaks with Kevin Kirby, PhD, dean of Northern Kentucky University’s College of Informatics, about AI’s societal impact since its development in the 1980s to being popularized late 2022 with OpenAI’s generative AI product ChatGPT.
Brand Promise with Nick Vehr
We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.