Welcome to Brand Jam, the brand strategy podcast for colorful and compassionate small business owners. Join hosts Chloe and Darci as they dig into the do’s and don’ts of crafting a brand from scratch, drawn from their combined experience designing and copywriting for over 100 brands.
Packed with juicy, real-life branding advice, each episode helps small business owners make the most of their resources and avoid common pitfalls as they lay their brand foundation and build brand awareness.
Whether you’re a fresh-faced freelancer, burgeoning business-of-one, or established entrepreneur, Brand Jam is the feel-good online marketing gab sesh that shows you how to boost your brand visibility and attract the right audience without breaking the bank.
All content for Brand Jam! is the property of Chloe Arielle Foster and Darci Ellenberger and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Brand Jam, the brand strategy podcast for colorful and compassionate small business owners. Join hosts Chloe and Darci as they dig into the do’s and don’ts of crafting a brand from scratch, drawn from their combined experience designing and copywriting for over 100 brands.
Packed with juicy, real-life branding advice, each episode helps small business owners make the most of their resources and avoid common pitfalls as they lay their brand foundation and build brand awareness.
Whether you’re a fresh-faced freelancer, burgeoning business-of-one, or established entrepreneur, Brand Jam is the feel-good online marketing gab sesh that shows you how to boost your brand visibility and attract the right audience without breaking the bank.
Ep. 3: Brand Clarity: What it is, Why it matters, & How to Achieve it
Brand Jam!
20 minutes
1 year ago
Ep. 3: Brand Clarity: What it is, Why it matters, & How to Achieve it
Join hosts Chloe and Darci as they talk about an essential ingredient that's easy to overlook when you're baking your brand from scratch: Brand Clarity.
This episode takes listeners beyond the buzzword, explaining why brand clarity is a critical first step towards building brand awareness and sharing practical ways to prioritize it in your creative process, even when you're learning as you go.
So, if you're building your brand on a budget and things feel a bit muddled, there's no need to worry. Brand Jam has your back!
View Episode 3 Transcript [https://docs.google.com/document/d/1n56dcHzKKEjOEiT_4Hqc1WS7holSY6OlmUKfBq9AHiw/edit?usp=sharing]
Follow Brand Jam:
Instagram https://www.instagram.com/brandjampod/
Threads https://www.threads.net/@brandjampod
Website https://www.brandjampod.com [https://www.brandjampod.com/]
Follow Chloe at Chloe Arielle Design:
Website https://www.chloearielle.com/
Instagram https://www.instagram.com/chloearielle
Threads https://www.threads.net/@chloearielle
Follow Darci at Sweet Tooth Creative
Website https://sweettoothcreative.com/
Instagram https://www.instagram.com/sweettoothcreative/
Threads https://www.threads.net/@sweettoothcreative
Brand Jam!
Welcome to Brand Jam, the brand strategy podcast for colorful and compassionate small business owners. Join hosts Chloe and Darci as they dig into the do’s and don’ts of crafting a brand from scratch, drawn from their combined experience designing and copywriting for over 100 brands.
Packed with juicy, real-life branding advice, each episode helps small business owners make the most of their resources and avoid common pitfalls as they lay their brand foundation and build brand awareness.
Whether you’re a fresh-faced freelancer, burgeoning business-of-one, or established entrepreneur, Brand Jam is the feel-good online marketing gab sesh that shows you how to boost your brand visibility and attract the right audience without breaking the bank.