Tricia Mulder on Collaboration and Strengthening Michigan’s Nonprofits

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Brand in the Making by ThinkTank Thought Leadership

ThinkTank

26 episodes

2 weeks ago

Behind every brand is a person. We share their unheard stories as their journeys unfold. Brand in the Making is a raw, unscripted podcast featuring founders, creators, and thought leaders who are building something meaningful. These are the voices you haven’t heard yet—captured in real time, before the headlines. Each episode takes you inside the process: the sparks, the setbacks, and the strategies that shape personal brands and breakout businesses. If you're curious about what it takes to build a brand that matters, this is your front-row seat. Presented by ThinkTank Thought Leadership — the content engine for ambitious leaders.

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Tricia Mulder on Collaboration and Strengthening Michigan’s Nonprofits

Brand in the Making by ThinkTank Thought Leadership

32 minutes

4 weeks ago

Tricia Mulder on Collaboration and Strengthening Michigan’s Nonprofits

Founder Tricia Mulder of River City Grant Writing joins Brand in the Making to share how she helps nonprofits turn passion into sustainable impact.

She explains why structure, collaboration, and humility matter as much as heart — and how staying true to mission can make Michigan a home for everyone.
Chapters:
(00:00) Welcome + Meet Tricia Mulder of River City Grant Writing
(02:10) From Finance to Nonprofits — Finding Purpose in Community
(06:30) Starting River City Grant Writing After Career Change
(10:45) Making Michigan a Home for Everyone
(15:00) Mission-Driven Decision-Making for Clients
(18:40) Nonprofits Built on Passion but Missing Structure
(22:10) Common Startup Mistakes in Nonprofit Leadership
(26:30) Collaboration vs. Competition in the Nonprofit Space
(31:50) Real-World Stories of Partnership and Impact
(37:20) Becoming “Grant Ready” and Building Trust with Funders
(43:00) Why Ego Checks and Team Trust Matter
(47:15) Advice for Nonprofit Founders and Leaders
(49:00) Closing — Work Together, Not Against Each Other

🎧 A must-listen for nonprofit leaders and anyone building purpose-driven organizations.