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Brand in the Making by ThinkTank Thought Leadership
ThinkTank
26 episodes
2 weeks ago
Behind every brand is a person. We share their unheard stories as their journeys unfold. Brand in the Making is a raw, unscripted podcast featuring founders, creators, and thought leaders who are building something meaningful. These are the voices you haven’t heard yet—captured in real time, before the headlines. Each episode takes you inside the process: the sparks, the setbacks, and the strategies that shape personal brands and breakout businesses. If you're curious about what it takes to build a brand that matters, this is your front-row seat. Presented by ThinkTank Thought Leadership — the content engine for ambitious leaders.
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Entrepreneurship
Business
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All content for Brand in the Making by ThinkTank Thought Leadership is the property of ThinkTank and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Behind every brand is a person. We share their unheard stories as their journeys unfold. Brand in the Making is a raw, unscripted podcast featuring founders, creators, and thought leaders who are building something meaningful. These are the voices you haven’t heard yet—captured in real time, before the headlines. Each episode takes you inside the process: the sparks, the setbacks, and the strategies that shape personal brands and breakout businesses. If you're curious about what it takes to build a brand that matters, this is your front-row seat. Presented by ThinkTank Thought Leadership — the content engine for ambitious leaders.
Show more...
Entrepreneurship
Business
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HR That Makes a Difference with Shawn Cash and Jonathan Tasman
Brand in the Making by ThinkTank Thought Leadership
28 minutes
1 month ago
HR That Makes a Difference with Shawn Cash and Jonathan Tasman

Shaw Cash of Insperity joins us to share his journey from retail and banking into HR and how he’s helping West Michigan businesses scale with people-first leadership. Sean explains why HR can’t wait until later, how outsourcing HR empowers rather than replaces in-house teams, and how Insperity helps small and mid-sized companies “punch above their weight” with Fortune 500-level benefits and support.


Chapters:
(00:00) Welcome & Early Career Journey
(05:45) From Retail Grind to Banking
(11:30) The Leap to Insperity
(17:50) Building Community Connections
(24:15) HR That Truly Makes a Difference
(32:40) Scaling HR Without Losing Culture
(40:20) Practicing a People-First Approach
(47:55) How Outsourcing Supports HR Teams
(54:30) Why HR Can’t Wait Until Later
(59:45) No Contracts, Earning Trust Monthly
(01:03:10) Where to Find Sean Online

Brand in the Making by ThinkTank Thought Leadership
Behind every brand is a person. We share their unheard stories as their journeys unfold. Brand in the Making is a raw, unscripted podcast featuring founders, creators, and thought leaders who are building something meaningful. These are the voices you haven’t heard yet—captured in real time, before the headlines. Each episode takes you inside the process: the sparks, the setbacks, and the strategies that shape personal brands and breakout businesses. If you're curious about what it takes to build a brand that matters, this is your front-row seat. Presented by ThinkTank Thought Leadership — the content engine for ambitious leaders.