Personal Branding Power Tips

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Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers

Philip VanDusen

157 episodes

3 weeks ago

For designers, creatives, entrepreneurs, and content creators who want to level up their careers and creative businesses. Hosted by Philip VanDusen, Brand Consultant and founder of BONFIRE, this show explores personal branding, content creation, freelancing, and creative career growth. Philip and his guests deliver practical coaching, strategies, and inspiration to help you market your work, attract new clients, grow your influence, and build long-term success. Covering personal branding, content creation, freelancing, digital marketing, and creative entrepreneurship, every episode is designed to support your growth as a creative professional in the Creative Economy.

All content for Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers is the property of Philip VanDusen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Personal Branding Power Tips

Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers

11 minutes

3 months ago

Personal Branding Power Tips

Personal Branding Power Tips

In this episode of the Brand Design Masters podcast, Philip delves into an advanced perspective on personal branding, which he dubs 'Personal Branding 2.0'.

Philip explores the evolution of personal branding and discusses how creative professionals can leverage new platforms and formats, like short-form video on TikTok and Instagram Reels, to build an authentic presence. He emphasizes the importance of storytelling, community building, and collaboration in establishing a strong personal brand.

Additionally, Philip discusses the role of emerging technologies, such as AI and automation, in streamlining brand building efforts. He concludes with key mindset shifts necessary for sustaining a resilient and impactful personal brand.

Philip also introduces his new mastermind membership community, Bonfire, designed to support creative professionals through coaching, networking, and resource sharing.

BONFIRE: https://philipvandusen.com/bonfire

00:00 Introduction to the Brand Design Masters Podcast

00:19 Personal Branding 2.0: An Advanced Look

01:09 Leveraging New Platforms and Formats

03:07 Owning Your Narrative: Personal Branding as Storytelling

04:28 Building Influence Through Community and Collaboration

07:34 Embracing Emerging Tech in Personal Branding

09:42 Mindset Shifts for Personal Branding 2.0

10:37 Conclusion and Final Thoughts

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WEBSITE

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Philip VanDusen is a branding consultant based in New York. He's a highly accomplished creative executive and is regarded as an expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.