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Brand Chats
Darby Lyndon
56 episodes
5 days ago
Welcome to Brand Chats! Each week, we'll be chatting about a different element of what makes a stand-out brand, speaking with industry experts and small business owners who have built a brand that they love and one that their audience loves too. Hosted by Darby Lyndon, a brand strategist and content marketer passionate about turning great businesses into irresistible brands.
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Marketing
Business
RSS
All content for Brand Chats is the property of Darby Lyndon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Brand Chats! Each week, we'll be chatting about a different element of what makes a stand-out brand, speaking with industry experts and small business owners who have built a brand that they love and one that their audience loves too. Hosted by Darby Lyndon, a brand strategist and content marketer passionate about turning great businesses into irresistible brands.
Show more...
Marketing
Business
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Measuring your brand performance with Brooke Huckerby
Brand Chats
46 minutes 14 seconds
1 year ago
Measuring your brand performance with Brooke Huckerby

Are you exhausted by marketing and all of the things you need to do to build your brand? I speak with so many business owners who are overwhelmed by the time, energy and money required to effectively build a brand.

Today I’m chatting with Pennlytics founder and data enthusiast Brooke Huckerby about how to measure your brand performance so that you can start to use your time and resources strategically.

  • Why measuring marketing and brand performance is so important
  • How to measure the performance of your brand activities
  • The importance of listening to your clients in growing your brand
  • Tips for getting started in tracking your brand performance

Say hello to Brooke and I on socials, and let us know your favourite takeaways from this episode!

Connect with Brooke on Instagram 

Visit the Pennlytics website 

Connect with Darby on Instagram

Explore the ZeroCo brand 

Brand Chats
Welcome to Brand Chats! Each week, we'll be chatting about a different element of what makes a stand-out brand, speaking with industry experts and small business owners who have built a brand that they love and one that their audience loves too. Hosted by Darby Lyndon, a brand strategist and content marketer passionate about turning great businesses into irresistible brands.