In this episode I'm talking about the evolving landscape of brand loyalty. As the world changes, so do the ways consumers connect with brands. I discuss why traditional brand loyalty is fading and how brands can adapt to align with modern consumer values. From the impact of societal shifts to the role of identity in purchasing decisions, discover what it takes to build trust and build genuine connections in today's market. Listen in to learn how to manage this new era of branding and en...
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In this episode I'm talking about the evolving landscape of brand loyalty. As the world changes, so do the ways consumers connect with brands. I discuss why traditional brand loyalty is fading and how brands can adapt to align with modern consumer values. From the impact of societal shifts to the role of identity in purchasing decisions, discover what it takes to build trust and build genuine connections in today's market. Listen in to learn how to manage this new era of branding and en...
AI Won't Steal Your Creative Job, But People Who Use It Might
Brand and Butter
26 minutes
4 months ago
AI Won't Steal Your Creative Job, But People Who Use It Might
Every generation freaks out about new technology, and AI is just our version of the social media panic from 2007. While everyone's losing their minds about robots taking creative jobs, they're missing the real story... our brains literally evolve with technology through neuroplasticity, which means we're not the same humans who thought Facebook was "just a phase." In this episode, I dive into why fighting tech evolution is like fighting gravity, how I use AI to amplify (not replace) my ...
Brand and Butter
In this episode I'm talking about the evolving landscape of brand loyalty. As the world changes, so do the ways consumers connect with brands. I discuss why traditional brand loyalty is fading and how brands can adapt to align with modern consumer values. From the impact of societal shifts to the role of identity in purchasing decisions, discover what it takes to build trust and build genuine connections in today's market. Listen in to learn how to manage this new era of branding and en...
