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BrainCandy English
Ralph Uwe Ohnemus
60 episodes
6 days ago
As a brand expert, Ralph Ohnemus reports in BrainCandy on current news in the field of human behavior and how this affects the relationship between people and brands. All scientifically based and presented with a pinch of humour.
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All content for BrainCandy English is the property of Ralph Uwe Ohnemus and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
As a brand expert, Ralph Ohnemus reports in BrainCandy on current news in the field of human behavior and how this affects the relationship between people and brands. All scientifically based and presented with a pinch of humour.
Show more...
Marketing
Business
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BrainCandy 115: New guidelines for alcohol consumption. Do we need warning labels?
BrainCandy English
18 minutes 57 seconds
7 months ago
BrainCandy 115: New guidelines for alcohol consumption. Do we need warning labels?

Is alcohol really the new smoking? Should we put warning labels on wine bottles?

 

In my latest BrainCandy, I take a critical look at the current recommendations of the US Surgeon General on alcohol consumption. Professor Vinay Prasad, a renowned medical statistician and scientist, has analyzed underlying studies – with surprising results.

 

Find out:

- Why the evidence for “every drop is harmful” is scientifically shaky

- Why alcohol is definitely not “the new smoking”

 

 As someone who enjoys a glass of wine themselves, I advocate a differentiated view of the topic – and briefly show how the effects of alcohol could finally be scientifically investigated.

 

Don't miss out on this fascinating analysis!


Show notes: https://en.ka-brandresearch.com/wp-content/uploads/sites/2/BrainCandy-115_New-guidelines-for-alcohol-consumption.pdf

BrainCandy English
As a brand expert, Ralph Ohnemus reports in BrainCandy on current news in the field of human behavior and how this affects the relationship between people and brands. All scientifically based and presented with a pinch of humour.