🎧 Episode 3: The Hidden Mental Load of Weight Loss

In this powerful episode of The Brain Powered Weight Loss Podcast, Eliza Kingsford breaks down why dieting often fails before it even starts — and it has nothing to do with willpower. Discover how your “mental load” silently drains your energy and triggers old coping patterns, like emotional eating, without you even realizing it. If you’ve ever felt like you “should” be able to stick to a plan but just can’t — this episode is a must-listen.

What You’ll Learn:

• What the “mental load” really is — and why women tend to carry more of it
• How dieting adds to your already overloaded mental battery
• Why food becomes your go-to coping strategy when your mental energy runs out
• The hidden physiology behind your struggles with follow-through
• How to stop blaming yourself and start working with your brain and body

Listener Love ♥️:

“This explained so much. I feel like Eliza is in my head — I’m not broken after all!” – Rachel, Podcast Listener

Free Resource for You:

🎧 Grab your free guide: “Why Can’t I Stop Eating?”

→ Why Can’t I Stop Eating

🔗 Links & Resources:

• The Shift – my groundbreaking, signature program

• Start Here – mapping your nervous system to finally feel in control

Want to Go Deeper?

Join the Brain Powered Weight Loss Community — a safe, supportive space for women over 40 ready to rewrite their relationship with food and body.

👉 Join the FB Community

Let’s Connect!

Follow Eliza on Instagram: @elizakingsford

DM the word STRESS and I’ll send you a free Stress Eating Guide

Next Episode:

🎧 Episode 4: How Your Nervous System Hijacks Your Food Choices

We’ll uncover the deep connection between your nervous system and emotional eating — and how to finally reclaim control.

You can find all of my resources, links and programs at elizakingsford.com