Unlock the secrets of game design with Brain Arcade! Join Creative Director Chris Cross, a 30+ year industry veteran, as he dives into his insights on building engaging games and mastering the art of communicating with your audience. Looking for deeper knowledge that you can actually apply? Chris and his diverse guests from various professions examine theories and uncover fresh perspectives to validate or debunk Chris' experiential knowledge. Get ready to learn, challenge ideas, and elevate your brain.
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Unlock the secrets of game design with Brain Arcade! Join Creative Director Chris Cross, a 30+ year industry veteran, as he dives into his insights on building engaging games and mastering the art of communicating with your audience. Looking for deeper knowledge that you can actually apply? Chris and his diverse guests from various professions examine theories and uncover fresh perspectives to validate or debunk Chris' experiential knowledge. Get ready to learn, challenge ideas, and elevate your brain.
Discoverability, Community, and the Death of Traditional Marketing
Brain Arcade
50 minutes
1 month ago
Discoverability, Community, and the Death of Traditional Marketing
Chris chats with Producer and previous VP of Production, Arthur von Nagel (Ubisoft, Genvid, Telltale), about how small teams build community-driven hits like Vampire Survivors, Balatro, and Cult of the Lamb. They dig into fandom, identity, and why marketing isn't what it used to be.
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Brain Arcade
Unlock the secrets of game design with Brain Arcade! Join Creative Director Chris Cross, a 30+ year industry veteran, as he dives into his insights on building engaging games and mastering the art of communicating with your audience. Looking for deeper knowledge that you can actually apply? Chris and his diverse guests from various professions examine theories and uncover fresh perspectives to validate or debunk Chris' experiential knowledge. Get ready to learn, challenge ideas, and elevate your brain.
