It's This Week in Bourbon for September 12th 2025. Heaven Hill officially opens its doors at Heaven Hill Springs, Jos. A. Magnus & Co. has announced the return of its Private Cask Program, and Freddie Noe announce the launch of Booker’s, The Reserves 2025.Show Notes: HHS buries report linking alcohol to cancer, drawing criticism from industry watchdogs. Heaven Hill opens $200M Springs Distillery in Bardstown and releases a special commemorative bourbon Purple Toad Winery & Distillery joins the KDA as a new Craft member, using innovative techniques to repurpose winemaking byproducts Speed Art Museum to auction rare whiskeys and custom single barrels to benefit educational programs Von Payne Spirits buys historic Louisville building to create The Von Payne Castle distillery and tasting experience Jos. A. Magnus & Co. brings back its exclusive Private Cask Program with a very limited number of 10-year-old high-rye bourbon barrels Buffalo Trace Distillery to launch a traveling tasting tour featuring rare expressions and city-specific merchandise Blue Note Bourbon re-releases its limited-edition Honey Rye Cask expression. 15 STARS launches its award-winning Artisan Collection, a limited-production blend of 15 and 12-year-old bourbons Ingram Distillery releases Uncharted Kentucky Wheated Bourbon, a new whiskey aged on the Mississippi River in 100% recycled glass New Era Whiskey releases its first three cask-strength, single-barrel bourbons honoring Kentucky landmarks Angel's Envy releases two new limited-edition Distillery Series expressions, a Two-Grain Bourbon and a Peated Cask Rye Middleburg Barrel Company debuts 1787 Provenance Bourbon, a new brand founded by Viyas Sundaram with a unique re-aging process Heaven Hill releases the 2025 edition of its Grain to Glass Wheated Bourbon Whiskey, made with a high-wheat mashbill from local farms Jack Daniel's introduces the 2025 Heroes Selection, a Single Barrel Barrel Proof whiskey chosen by and for military veterans Woodford Reserve unveils Sweet Oak Bourbon, the 21st release in its Master’s Collection, aged in rare Chinkapin oak barrels Booker’s releases its highly-anticipated The Reserves 2025, a limited-edition bourbon finished in tequila barrels for the first time in Beam history Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices