We sit down with Harrison Telyan and Agree Ahmed, co-founders of NUMI, along with a panel of seasoned designers including Darian, Kyle, and Ridd. Together, they explore: • The nuanced relationship between founders and founding designers, emphasizing the importance of challenging assumptions and understanding user needs at a deeper level. • The evolving role of design in startups, particularly in the context of emerging AI tools, and how these advancements can both streamline creative processes and redefine strategic contributions. • How designers can think more like founders by understanding business metrics and how founders can adopt a design-thinking approach to create more meaningful user experiences. • The importance of designing not just products, but holistic experiences that align with the company's values and brand promise. This conversation is a must-listen for anyone looking to bridge the gap between design and business strategy and for founders seeking to unlock the full potential of their design teams. Bottom Line Design everywhere else - https://linktr.ee/bottom.line.design Want to be surrounded by the best designers to learn and grow your company? Check out http://backlog.design/