In this episode of b.cast, Jeanne Sheehy sits down with Bostrom’s dynamic design duo, Michael Baccelli and Josh Dobbs, to explore the evolving world of design for associations. From the art of building brand systems that empower teams to the growing influence of AI on creativity, they share how thoughtful design fuels connection, community, and mission. Hear how following curiosity drives their innovation, why “letting go” of design control can strengthen a brand, and how associations c...
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In this episode of b.cast, Jeanne Sheehy sits down with Bostrom’s dynamic design duo, Michael Baccelli and Josh Dobbs, to explore the evolving world of design for associations. From the art of building brand systems that empower teams to the growing influence of AI on creativity, they share how thoughtful design fuels connection, community, and mission. Hear how following curiosity drives their innovation, why “letting go” of design control can strengthen a brand, and how associations c...
AI, Community, and the Power of Purpose with Rob Wenger of Higher Logic
Bostrom b.cast
27 minutes
3 months ago
AI, Community, and the Power of Purpose with Rob Wenger of Higher Logic
In this episode of the b.cast, Jeanne Sheehy sits down with Rob Wenger—Founder and CEO of Higher Logic—to talk about how associations can harness technology to strengthen community, drive engagement, and future-proof their missions. Rob shares how his roots in software development and entrepreneurship led him to become a passionate advocate for digital transformation in the association space. They dive into the evolution of online communities, the real-world potential of AI assistants and age...
Bostrom b.cast
In this episode of b.cast, Jeanne Sheehy sits down with Bostrom’s dynamic design duo, Michael Baccelli and Josh Dobbs, to explore the evolving world of design for associations. From the art of building brand systems that empower teams to the growing influence of AI on creativity, they share how thoughtful design fuels connection, community, and mission. Hear how following curiosity drives their innovation, why “letting go” of design control can strengthen a brand, and how associations c...
