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Boring Is Bad For Business
The Good Studio
34 episodes
5 days ago
Join host Soojee Ford on a fortnightly journey to transform your service business into a leading brand. Get practical brand and marketing education for SMEs, plus inspiring interviews with Sunshine Coast businesswomen making waves in our special Making Waves mini-series. This podcast is bought to you by The Good Studio, a Sunshine Coast brand studio dedicated to helping service businesses grow their business with brand-led marketing.
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All content for Boring Is Bad For Business is the property of The Good Studio and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join host Soojee Ford on a fortnightly journey to transform your service business into a leading brand. Get practical brand and marketing education for SMEs, plus inspiring interviews with Sunshine Coast businesswomen making waves in our special Making Waves mini-series. This podcast is bought to you by The Good Studio, a Sunshine Coast brand studio dedicated to helping service businesses grow their business with brand-led marketing.
Show more...
Marketing
Business
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Why Mental Health Should Matter to Your Brand
Boring Is Bad For Business
32 minutes 7 seconds
3 years ago
Why Mental Health Should Matter to Your Brand

Brands are powered by people, so whether you are a solopreneur, founder, or a leader in an organisation mental health affects everyone either directly or indirectly. The mental health of the people within your organisation has a huge influence on business affecting everything from project results, to creative thinking, and of course the livelihood of the people powering your brand.  


While the stigma of mental health is definitely shifting, there is still progress to be made in the workplace. It's with this episode we want to start the conversation about mental health and brand. We open up and get vulnerable, sharing how our own mental health experiences have shaped The Good Studio and what we think brands can do to ensure mental health is made a priority.  


If you or someone you know needs immediate support please refer to: 

  • Beyond Blue (anyone feeling depressed or anxious) — call 1300 22 4636 or chat online
  • Black Dog Institute (people affected by mood disorders) — online help
  • headspace (online tools for young people)
  • Mensline Australia — call 1300 78 99 78
  • Lifeline (anyone having a personal crisis) — call 13 11 14 or chat online


About us

At the Good Studio, we help brands stand out from the crowd through brand identity, brand strategy and websites. We believe that too many brands play it safe and it’s causing an overload of really boring brands. Which, as the title of this podcast describes, is bad for business. To find out more about what we do, follow @thegood.studio and visit www.thegoodstudio.com.au!


Don’t forget to FOLLOW the podcast!


This podcast was brought to you by On Track Studio.

www.ontrackstudio.com.au

@on.track.studio


For advertising opportunities please email hello@ontrackstudio.com.au


Boring Is Bad For Business
Join host Soojee Ford on a fortnightly journey to transform your service business into a leading brand. Get practical brand and marketing education for SMEs, plus inspiring interviews with Sunshine Coast businesswomen making waves in our special Making Waves mini-series. This podcast is bought to you by The Good Studio, a Sunshine Coast brand studio dedicated to helping service businesses grow their business with brand-led marketing.