There are many reasons to publish a press release. The most common reasons are to announce a new product, update the public on a current product, or announce changes to the company.

For technology startups, using press releases is essential to building a better picture of their company and product. Getting the word out about new products, developments, or collaborations is also a good reason to issue a press release. 

In this episode, I go over five reasons why press releases are essential and give tips on how to write an effective press release and send one out.

#pressreleases #startups #marketing #technologystartups

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