Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
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Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
#25: Letting Go of Entitlement: What Codependency Taught Me About Writing Books That Work
Books That Get Leads
7 minutes
7 months ago
#25: Letting Go of Entitlement: What Codependency Taught Me About Writing Books That Work
Send us a text In this episode, I dive into a theme I’ve been wrestling with: the quiet codependency that sneaks into the author mindset. Whether you're writing a book, launching a funnel, or just trying to make a dent in the world with your creative work, there’s a common trap: expecting a certain outcome... and suffering when it doesn't come. I reflect on insights from Codependent No More by Melody Beattie and how they apply directly to authorship, marketing, and even spiritual growth. This...
Books That Get Leads
Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
