Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
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Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
#21: The Rule of 1,000 (Create Confidence in Your Writing Progress)
Books That Get Leads
8 minutes
7 months ago
#21: The Rule of 1,000 (Create Confidence in Your Writing Progress)
Send us a text Hey, it’s Colin Campbell, and in this episode, I’m sharing something personal—the Rule of 1,000. This isn’t just a concept; it’s a mindset that’s shaped my approach to writing, business, and creative work. It’s also tattooed on my hand. The Rule of 1,000 is simple but powerful. It’s about showing up, making things, and staying in the game long enough to see real results. I break it down into four principles: 🖊 Be Here Now – The only day you have to create is today. Forget the f...
Books That Get Leads
Send us a text I used to overcomplicate my sales frameworks—five steps, ten categories, a dozen mental models. But I’ve realized something: the best-performing material follows the same principle as structural engineering—the triangle is stronger than the pentagon. Simpler frameworks are easier to remember, easier to teach, and more effective in high-stakes environments like the C-suite. In this episode, I walk through how I took a bloated five-part sales framework and collapsed it into a tig...
