We’re pulling back the curtain on one of the most damaging myths in the beauty industry: “Fake it till you make it.” In this episode, we unpack the psychology behind performative confidence, how it sabotages your nervous system, and what real, embodied confidence actually looks like. Backed by high-performance research from Brendon Burchard, Ed Mylett, and Brad Bizjack, this episode offers a powerful roadmap from pretending to presence.