Bob Cargill’s podcast, “Bob Cargill’s Marketing Show,” is a series of commentaries and conversations on the trends, developments, topics and issues that are on the minds of marketers, advertisers and PR people today.
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Bob Cargill’s podcast, “Bob Cargill’s Marketing Show,” is a series of commentaries and conversations on the trends, developments, topics and issues that are on the minds of marketers, advertisers and PR people today.
Capture the Moments and Memories for Your Customers and Constituents
Bob Cargill’s Marketing Show
4 minutes 12 seconds
1 year ago
Capture the Moments and Memories for Your Customers and Constituents
Episode 191 - Capture the Moments and Memories for Your Customers and ConstituentsCapture the moments. Capture the memories.
If you're a business or brand, that's what you want to do on behalf of your customers and constituents, those who are so enamored with your products and services that they would love to capture their experiences with them on film.
So you do it for them.
Set up a selfie station. Install a camera. Make it easy for your fans to immortalize themselves in social media history.
They'll have the documentation of their time with you. You'll have the advertising and promotion.
You record it. They share it.
Whether we're talking about riding a roller coaster or dining out at a fine restaurant, attending a university or a conference, taking in the theater or a ballgame, going to the grocery store or the beach...wherever people congregate, whatever they like to do, in this day and age, if it's not on social media, it didn't really happen. Right?
So help make it really happen. Help people capture those really special moments and memories in their lives to share with the world on their social media feeds.
They'll thank you for it, even pay you for it. You'll get the word out about your business or brand to a much bigger audience.
It's user-generated content (UGC) for a win-win if ever there was one, only you gave your fans the idea, you did it for them.
Bob Cargill’s Marketing Show
Bob Cargill’s podcast, “Bob Cargill’s Marketing Show,” is a series of commentaries and conversations on the trends, developments, topics and issues that are on the minds of marketers, advertisers and PR people today.