Alex Garcia on Taking on Harvard to Build a 9-Figure Media Empire

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Blueprint

Kallaway

13 episodes

5 months ago

For worldbuilders... A worldbuilder is a visionary, architecting an empire on their own terms through a unique mix of content, design, products & experiences. As a worldbuilder, the goal is to create total immersion for any citizen or tourist that spends time in your world. The best mainstream examples are Apple, Disney, Tesla. Other modern ones include Sunday, Poolsuite, Represent. Blueprint is a show designed to interview worldbuilders and breakdown the blueprints, playbooks, and strategies they used to create their worlds. Guests will include creators, founders, entrepreneurs, artists, makers, and more. Blueprint is hosted by Kallaway, a creator entrepreneur building Wavy, a world for worldbuilders. Kallaway has been publishing a detailed report of his entrepreneurial journey since he went full-time in July 2023. The series is also called Blueprint (https://blueprint.game). Watch all episodes on Youtube: https://www.youtube.com/@kallaway

All content for Blueprint is the property of Kallaway and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Alex Garcia on Taking on Harvard to Build a 9-Figure Media Empire

Blueprint

57 minutes

1 year ago

Alex Garcia on Taking on Harvard to Build a 9-Figure Media Empire

Kallaway sits down with Alex Garcia to break down his vision for taking on Harvard Business Review, building a 9-figure media company, content marketing cheat codes for brands, creator playbooks, the success of Marketing Examined and more!

To watch this episode on YouTube: https://youtu.be/1Pw2ELkcEVU

Show Notes:
0:00 - Intro
00:35 - Brand Cheat Code
12:56 - Personal Brand/Creator Cheat Code
24:52 - The vision for Marketing Examined
28:01 - The playbook behind Marketing Examined
40:19 - The challenges facing Marketing Examined
51:25 - Biggest takeaways from the episode

Tools/Creators/Brands Mentioned in the Episode:
• Dupe: https://www.instagram.com/dupe_com/
• Poorboy Coffee: https://www.instagram.com/poorboy.coffee/
• Mid-Day Squares: https://www.instagram.com/middaysquares/
• Represent: https://www.instagram.com/represent/
• Puresport: https://www.instagram.com/puresport/
• Tracksmith: https://www.youtube.com/@tracksmithrunning/featured
• Marko: https://www.youtube.com/@MARKOOOOOOOOO
• JT Barnett: https://www.youtube.com/@jtbarnett.
• Marcus Milione: https://www.youtube.com/@marcusmilione1/featured

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Follow Alex:
• Twitter/X: https://x.com/alexgarcia_atx
• Instagram: https://www.instagram.com/alexgarcia_atx/
• YouTube: https://www.youtube.com/@AlexGarciaBuilds
• Marketing Examined: https://www.marketingexamined.com

Follow Kallaway:
• Instagram: https://www.instagram.com/kanekallaway
• Tiktok: https://www.tiktok.com/@kanekallaway
• YouTube: https://www.youtube.com/@kallaway
• Twitter: https://twitter.com/kanekallaway
• Blueprint (creator newsletter): https://blueprint.game
• WavyWorld (free community + course for improving short-form content): https://skool.com/wavyworld