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Blue Ocean by StartOps
StartOps
22 episodes
3 days ago
Blue Ocean is a podcast about the problems faced by modern supply chain operators — and the techniques, tools, and services they're using to solve them. Each episode, we sit down with a supply chain founder or operator, and extract tactical lessons and mental models for how they approach their jobs today.
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Business
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Blue Ocean is a podcast about the problems faced by modern supply chain operators — and the techniques, tools, and services they're using to solve them. Each episode, we sit down with a supply chain founder or operator, and extract tactical lessons and mental models for how they approach their jobs today.
Show more...
Business
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Crafting ERP systems for direct-to-consumer success | Sharoon Thomas @ Fulfil
Blue Ocean by StartOps
28 minutes 15 seconds
6 months ago
Crafting ERP systems for direct-to-consumer success | Sharoon Thomas @ Fulfil

In this episode of Blue Ocean by StartOps, we sit down with Sharoon Thomas (known to most as ST), co-founder and CEO of Fulfil — a modern ERP built for omnichannel brands.

Fulfil was born out of ST’s frustration with slow, rigid ERP implementations after a decade of consulting. Today, Fulfil is challenging legacy giants like NetSuite by staying close to customers, shipping features fast, and building an ERP that actually works the way modern brands operate.

In this conversation, we dive into:

  • Why most ERPs fail modern omnichannel brands
  • ST’s insights on the economic shifts being caused by AI
  • The future of ERP interfaces
  • What the top 1% of brands do differently to win on execution
  • Why Fulfil never focuses on the competition

If you're a brand operator or founder tired of working around your ERP, this one’s for you.

To learn more about Fulfil, check out their profile on the StartOps Directory: https://startops.network/companies/fulfil-io

Blue Ocean by StartOps
Blue Ocean is a podcast about the problems faced by modern supply chain operators — and the techniques, tools, and services they're using to solve them. Each episode, we sit down with a supply chain founder or operator, and extract tactical lessons and mental models for how they approach their jobs today.