The Blocks 2 Bags podcast is a business focussed podcast looking to give our audience the blocks they need to get to the bag. We aim to break down the latest business ideas, models and technology changing the world. We want to empower people in the UK (and beyond) to participate in these conversations and learn how to get the bag.
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The Blocks 2 Bags podcast is a business focussed podcast looking to give our audience the blocks they need to get to the bag. We aim to break down the latest business ideas, models and technology changing the world. We want to empower people in the UK (and beyond) to participate in these conversations and learn how to get the bag.
The Email Marketing Playbook for 2025: Strategies That Actually Work
BLOCKS 2 BAGS
18 minutes 22 seconds
7 months ago
The Email Marketing Playbook for 2025: Strategies That Actually Work
In this episode, the Blocks 2 Bags hosts Micky Tesfaye and Sebuh Mesfin discuss the relevance and effectiveness of email marketing in today's digital landscape. They debunk the myth that email marketing is dead, emphasizing its continued importance and the need for quality content. The conversation explores the differences between good and bad email practices, the concept of nurture marketing, and the significance of providing value in email communications. Additionally, they touch on the role of AI in enhancing email marketing strategies and offer practical tips for crafting engaging emails.---✅ Why newsletters are outdated (unless done right)✅ How brands can shift from "nets" (generic newsletters) to "spizz" (hyper-personalized emails)✅ The #1 mistake that makes people ignore your emails✅ The power of nurture marketing and real-world examples✅ How AI can personalize email marketing at scale---
00:00 The Relevance of Email Marketing Today02:59 Understanding Good vs. Bad Email Marketing05:28 Nurture Marketing: Building Relationships Through Email07:58 Crafting a Modern Email Marketing Strategy10:44 The Role of AI in Email Marketing12:42 Final Thoughts and Key Takeaways---email marketing, nurture marketing, AI in marketing, email strategy, value-driven content, copywriting, marketing insights, email engagement, modern marketing, email effectiveness
BLOCKS 2 BAGS
The Blocks 2 Bags podcast is a business focussed podcast looking to give our audience the blocks they need to get to the bag. We aim to break down the latest business ideas, models and technology changing the world. We want to empower people in the UK (and beyond) to participate in these conversations and learn how to get the bag.
