From NFT.NYC 2024 in New York City, BlockchainJournal.com editor-in-chief David Berlind interviews Sam Whitaker, the founder of Quixotish, a newly launched startup focused on the usage of blockchain to drive the success of charities and non-profits. Given how Blockchain Journal is focused on implementations of blockchain meant to drive new or improved business outcomes for big brands and enterprises, Quixotish's first customer – St. Jude Children's Research Hospital – caught David's eye as one of the most well-known non-profits on the planet. During the interview, Whitaker explains how Quixotish's novel blockchain-based approach to driving charitable donations works.
The general idea, as Whitaker describes it, is for a charity like St. Jude to curate donations of valuable blockchain-based assets (e.g., NFTs) and then for the charity to conduct an auction where those assets are sold on the secondary market with the proceeds flowing to St. Judes as fiat currency. On the surface, it sounds pretty simple. But it's also important for donors to know that when they're dealing with a relatively anonymized address on a blockchain, that address actually belongs to the intended charity. In other words, it can be a bit more complicated than it sounds.
To ensure accountability, Whitaker highlights the steps he took with St. Jude, including the video recording of wallet setup sessions involving St. Jude representatives and the subsequent publication of these videos on Quixotish's platforms. The interview touches upon the significance of St. Jude's reputation and operational scale, framing it as the "Google" or "Apple" of the charity world, given the charity's multi-million dollar daily cash flow. Whitaker underscores the hospital's commitment to providing free care to children and openly sharing its research.
Towards the end, Whitaker discusses the practical aspects of the auction, including its timing and accessibility to both crypto and fiat currency users by virtue of St. Jude's reliance on a combined NFT marketplace and custodial wallet solution from Magic Eden. By supporting crypto users across a long list of public blockchains as well as non-crypto users who prefer to deal in fiat currencies like the US dollar, he underscores the initiative's inclusivity, welcoming participation from individuals regardless of their familiarity with blockchain technology.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/how-quixotish-is-helping-st-jude-charity-raise-money-blockchain-technology
The video can also be watched on Blockchain Journal's YouTube Channel at:
https://www.youtube.com/watch?v=MHr3gx8Jy78
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From NFT.NYC 2024 in New York City, BlockchainJournal.com editor-in-chief David Berlind interviews Sam Whitaker, the founder of Quixotish, a newly launched startup focused on the usage of blockchain to drive the success of charities and non-profits. Given how Blockchain Journal is focused on implementations of blockchain meant to drive new or improved business outcomes for big brands and enterprises, Quixotish's first customer – St. Jude Children's Research Hospital – caught David's eye as one of the most well-known non-profits on the planet. During the interview, Whitaker explains how Quixotish's novel blockchain-based approach to driving charitable donations works.
The general idea, as Whitaker describes it, is for a charity like St. Jude to curate donations of valuable blockchain-based assets (e.g., NFTs) and then for the charity to conduct an auction where those assets are sold on the secondary market with the proceeds flowing to St. Judes as fiat currency. On the surface, it sounds pretty simple. But it's also important for donors to know that when they're dealing with a relatively anonymized address on a blockchain, that address actually belongs to the intended charity. In other words, it can be a bit more complicated than it sounds.
To ensure accountability, Whitaker highlights the steps he took with St. Jude, including the video recording of wallet setup sessions involving St. Jude representatives and the subsequent publication of these videos on Quixotish's platforms. The interview touches upon the significance of St. Jude's reputation and operational scale, framing it as the "Google" or "Apple" of the charity world, given the charity's multi-million dollar daily cash flow. Whitaker underscores the hospital's commitment to providing free care to children and openly sharing its research.
Towards the end, Whitaker discusses the practical aspects of the auction, including its timing and accessibility to both crypto and fiat currency users by virtue of St. Jude's reliance on a combined NFT marketplace and custodial wallet solution from Magic Eden. By supporting crypto users across a long list of public blockchains as well as non-crypto users who prefer to deal in fiat currencies like the US dollar, he underscores the initiative's inclusivity, welcoming participation from individuals regardless of their familiarity with blockchain technology.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/how-quixotish-is-helping-st-jude-charity-raise-money-blockchain-technology
The video can also be watched on Blockchain Journal's YouTube Channel at:
https://www.youtube.com/watch?v=MHr3gx8Jy78
Risks Posed by AI Could Drive Consumer Demand for Blockchain-Tokenized Physical and Digital Wares
Blockchain Journal with David Berlind
14 minutes 58 seconds
1 year ago
Risks Posed by AI Could Drive Consumer Demand for Blockchain-Tokenized Physical and Digital Wares
During the NFT.NYC 2024 Conference in New York City, BlockchainJournal.com editor-in-chief David Berlind interviewed Jonathan G. Blanco, CEO and founder of Niftmint. The two discussed the evolution of his company and the challenges facing enterprises in the realm of tokenization. According to Blanco, Niftmint's namesake service is a blockchain-based tokenization platform that, among other things, allows organizations to offer digital versions or "twins" of their physical products to customers in a way that seamlessly integrates into existing non-blockchain e-commerce platforms. NFT-based strategies that involve this sort of "digital twinning" are referred to as "phygital" strategies.
One key feature of the platform that could appeal to businesses is that brands and customers do not have to transact with one another using cryptocurrencies in a way that's typical of many blockchain-based solutions. While Niftmint manages the crypto-specific nuances of using blockchain in the background, organizations and customers can transact with one another using fiat currency like the US dollar.
In the interview, Blanco explains the use case for tokenization of real-world assets (RWAs), particularly in the context of luxury brands like high fashion manufacturers. He explains how brands can offer customers NFT-based digital twins of the physical items they buy, thereby enhancing the consumer's overall brand experience and potentially mitigating issues like counterfeit products where the digital twin can serve as a blockchain-based (and therefore cryptographically secured) Certificate of Authenticity. But certificates of authenticity are simply one advantage of pairing individual NFTs with their real world counterparts. As Blanco explains, once a physical product is paired with something like an NFT that's programmable, all sorts of new experiences and business process efficiencies can be tied to that inventory item in a way that benefits manufacturers, marketers, consumers, and other product ecosystem stakeholders (wholesalers, retailers, etc).
Blanco was a speaker at NFT.NYC, and in his presentation, he argued that current trends in artificial intelligence are driving a significant amount of distrust in the provenance of content and physical goods and that blockchain-based tokenization of both is the most obvious solution. As a result of AI, Blanco predicts a future where consumers will shift their spending to only those physical and digital products that involve a digital guarantee of provenance.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/risks-posed-ai-could-drive-consumer-demand-blockchaintokenized-physical-and-digital-wares
The video can also be watched on Blockchain Journal's YouTube Channel at:
https://www.youtube.com/watch?v=j_BEGXQU6xI
Blockchain Journal with David Berlind
From NFT.NYC 2024 in New York City, BlockchainJournal.com editor-in-chief David Berlind interviews Sam Whitaker, the founder of Quixotish, a newly launched startup focused on the usage of blockchain to drive the success of charities and non-profits. Given how Blockchain Journal is focused on implementations of blockchain meant to drive new or improved business outcomes for big brands and enterprises, Quixotish's first customer – St. Jude Children's Research Hospital – caught David's eye as one of the most well-known non-profits on the planet. During the interview, Whitaker explains how Quixotish's novel blockchain-based approach to driving charitable donations works.
The general idea, as Whitaker describes it, is for a charity like St. Jude to curate donations of valuable blockchain-based assets (e.g., NFTs) and then for the charity to conduct an auction where those assets are sold on the secondary market with the proceeds flowing to St. Judes as fiat currency. On the surface, it sounds pretty simple. But it's also important for donors to know that when they're dealing with a relatively anonymized address on a blockchain, that address actually belongs to the intended charity. In other words, it can be a bit more complicated than it sounds.
To ensure accountability, Whitaker highlights the steps he took with St. Jude, including the video recording of wallet setup sessions involving St. Jude representatives and the subsequent publication of these videos on Quixotish's platforms. The interview touches upon the significance of St. Jude's reputation and operational scale, framing it as the "Google" or "Apple" of the charity world, given the charity's multi-million dollar daily cash flow. Whitaker underscores the hospital's commitment to providing free care to children and openly sharing its research.
Towards the end, Whitaker discusses the practical aspects of the auction, including its timing and accessibility to both crypto and fiat currency users by virtue of St. Jude's reliance on a combined NFT marketplace and custodial wallet solution from Magic Eden. By supporting crypto users across a long list of public blockchains as well as non-crypto users who prefer to deal in fiat currencies like the US dollar, he underscores the initiative's inclusivity, welcoming participation from individuals regardless of their familiarity with blockchain technology.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/how-quixotish-is-helping-st-jude-charity-raise-money-blockchain-technology
The video can also be watched on Blockchain Journal's YouTube Channel at:
https://www.youtube.com/watch?v=MHr3gx8Jy78
