In this week's episode we talk popularity. They say that life is not a popularity contest but it certainly is in the publishing world! This week we talk about the popularity of print books and share what makes some characters so popular.   Biz Buzz Segment The Popularity of Print Books There is nothing quite like cracking open a fresh book . Whether it's a hard back treasure or an easy reading trae paperback, print books are still all the rage. Even with the increased popularity of ebooks and audiobooks, print books have maintained their popularity with readers and publishers alike. What makes this format so popular?  Tales and Threads Segment What Makes Your Characters Loveable? Why do readers fall in love with your book? It's your characters!  This month, CaZ talks about the importance of having characters your readers will love. What makes a lovable character? What are some popular characters beloved by their fans? And most importantly, how can you take those traits and add them to your characters?  Timestamp Biz Buzz: The Popularity of Print Books (3:28) Tales and Threads: What makes your characters lovable? (25:52) Watch on YouTube What Makes Your Characters LOVEABLE?  The Author's Voice Links  NOW ON SALE! - The Write Way: Conversations with Publishing Pros Follow us The Author's Voice on social: Facebook - Instagram - LinkedIn - Threads Watch all of our Biz Buzz segments and more on YouTube Learn more about The Author's Voice on our website: theauthorsvoice.org