Why does every second LinkedIn post promise an “AI system” that will fix your marketing overnight? 🤖✨ If you’ve been told to “just automate everything,” this episode is your antidote. In this episode, we’re joined by Fiona Sherwood (fractional CMO & AI marketing trainer) and Joanna Edwards (events leader behind a GenAI-for-marketers summit) to get practical about what an AI strategy actually is—and why tools come last, not first. We get into: ✅ Why “automate everything” isn’t ...
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Why does every second LinkedIn post promise an “AI system” that will fix your marketing overnight? 🤖✨ If you’ve been told to “just automate everything,” this episode is your antidote. In this episode, we’re joined by Fiona Sherwood (fractional CMO & AI marketing trainer) and Joanna Edwards (events leader behind a GenAI-for-marketers summit) to get practical about what an AI strategy actually is—and why tools come last, not first. We get into: ✅ Why “automate everything” isn’t ...
LLM's, Prompting, Automating & Cheating with AI | E88
Blame it on Marketing ™
39 minutes
5 months ago
LLM's, Prompting, Automating & Cheating with AI | E88
In this episode, we’re ditching the basic bitch prompts and going deep on real AI power for marketers. Emma and Ruta unpack everything from prompt engineering to custom GPTs to automated workflows—so you can stop treating AI like a toy and start using it like a pro. We get into: ✅ The AI lingo you actually need: models vs. providers vs. platforms vs. benchmarks ✅ Prompt engineering 101: zero-shot, few-shot, meta-prompts & when to use “reasoning” ✅ Building your own Custo...
Blame it on Marketing ™
Why does every second LinkedIn post promise an “AI system” that will fix your marketing overnight? 🤖✨ If you’ve been told to “just automate everything,” this episode is your antidote. In this episode, we’re joined by Fiona Sherwood (fractional CMO & AI marketing trainer) and Joanna Edwards (events leader behind a GenAI-for-marketers summit) to get practical about what an AI strategy actually is—and why tools come last, not first. We get into: ✅ Why “automate everything” isn’t ...
