BizTech Forward #08: MarTech & Data: The Modern B2B

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BizTech Forward

DataArt Podcasts

20 episodes

3 days ago

BizTech Forward is a podcast that explores the tech trends shaping our world—past, present, and future. Hosted by Anni Tabagua, each episode delivers sharp insights from DataArt’s leading minds, keeping you ahead of digital disruption. Tune in for fresh perspectives, practical takeaways, and a look at what's next in technology.

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All content for BizTech Forward is the property of DataArt Podcasts and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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BizTech Forward #08: MarTech & Data: The Modern B2B

BizTech Forward

32 minutes 13 seconds

10 months ago

BizTech Forward #08: MarTech & Data: The Modern B2B

In this episode of BizTech Forward, Anni chats with Scott Rayburn, VP Marketing at DataArt, about how marketing has evolved with the rise of data and technology. From B2B branding to martech, content, SEO, and sales enablement, Scott tells us how data is shaping today’s marketing strategies and what’s next. Plus, find out Scott’s unpopular opinion on the future of creative marketing in B2B!

Scott Rayburn on LinkedIn: linkedin.com/in/scott-rayburn

Reach out to us at biztechforward@dataart.com