Marketing and Sales VP Fernando Leon on Helping MSPs and B2B Service Firms Position Themselves for Success

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Biz Builder Spotlight

Jonathan Sherman

35 episodes

3 days ago

Welcome to Biz Builder Spotlight! If you want real stories from founders, CMOs and leaders on the front lines of business, this podcast is for you. Each episode dives into the journeys, challenges, and successes of small and mid-sized businesses. We uncover strategies, lessons learned, and fresh ideas, so whether you're looking to navigate your own challenges or just curious about how great businesses grow, you’ll walk away with inspiration and actionable insights. Let's build something great — together!

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Marketing

Business

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Marketing and Sales VP Fernando Leon on Helping MSPs and B2B Service Firms Position Themselves for Success

Biz Builder Spotlight

35 minutes 23 seconds

6 months ago

Marketing and Sales VP Fernando Leon on Helping MSPs and B2B Service Firms Position Themselves for Success

Fernando Leon, VP of Sales & Marketing at Single Point of Contact and founder of MSP Corner, joins us to share what IT service firms and any niche B2B service company needs to do today to win business and grow.

In this episode, Fernando breaks down:

✅ Why many small MSPs fail to sell value and struggle because of it

✅ The content mindset that made his company rank #1 in Google for key search queries

✅ Why MSP Corner is currently giving away its tools, templates, and processes — a goldmine for IT companies

If you’re running an MSP, IT consulting firm, or just want a clear breakdown of how to build a niche, client-winning sales process, this episode is a river of gold nuggets.