All content for Bite Size Comms is the property of Alan Anstead and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We look at the Typology of PR and the Excellence Theory from 30 years ago, and determine if they are still important to public relations practice.
I help my PR apprentices map their employers' corporate identities using the Birkigt, Stadler, and Funck model. It is a neat way to understand strategy, reputation, and history. I explain how it works, with examples, in this episode.
Bite Size Comms
We look at the Typology of PR and the Excellence Theory from 30 years ago, and determine if they are still important to public relations practice.
