Market Access Success in Small Biotech | Ray Frost | Ep. 9 Ray Frost shares 20 years of market access expertise, revealing how small biotechs can successfully launch drugs in today's complex US healthcare landscape. In this episode of BioPharma Unscripted with Marcus Metcalfe, market access veteran Ray Frost discusses building commercial infrastructure from scratch, the critical timing for market access involvement, and why the HEOR partnership is "absolutely critical" for launch success. K...
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Market Access Success in Small Biotech | Ray Frost | Ep. 9 Ray Frost shares 20 years of market access expertise, revealing how small biotechs can successfully launch drugs in today's complex US healthcare landscape. In this episode of BioPharma Unscripted with Marcus Metcalfe, market access veteran Ray Frost discusses building commercial infrastructure from scratch, the critical timing for market access involvement, and why the HEOR partnership is "absolutely critical" for launch success. K...
The Power of Interim Talent: Strategic Healthcare Expertise | BioPharma Unscripted! Ep.2
BioPharma Unscripted!
12 minutes
9 months ago
The Power of Interim Talent: Strategic Healthcare Expertise | BioPharma Unscripted! Ep.2
The Power of Interim Talent: Strategic Healthcare Expertise | BioPharma Unscripted! Ep.2 Join Marcus Metcalfe as he speaks with Andrew Xia about using interim consultants in the life sciences sector. In this insightful conversation, Andrew shares his perspective as an experienced interim consultant specialising in health economics, market access, and real-world evidence. He explains why clients and consultants find the interim model beneficial, addressing common misconceptions and highlightin...
BioPharma Unscripted!
Market Access Success in Small Biotech | Ray Frost | Ep. 9 Ray Frost shares 20 years of market access expertise, revealing how small biotechs can successfully launch drugs in today's complex US healthcare landscape. In this episode of BioPharma Unscripted with Marcus Metcalfe, market access veteran Ray Frost discusses building commercial infrastructure from scratch, the critical timing for market access involvement, and why the HEOR partnership is "absolutely critical" for launch success. K...
