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Big Brand Energy
Sophie Wilson from On Track Studio
42 episodes
2 days ago
This podcast is hosted by Sophie, podcast studio owner, producer, and coach. With a background in digital marketing, Sophie's superpower is helping service-based businesses and personal brands carve out their unique point of difference and use it to create value-based, audience-centric content that fosters deep connections. Sophie is on a mission to empower conscious, purpose-driven creators and entrepreneurs who understand the importance of self-development and aspire to scale their businesses and platforms into recognisable brands or movements. Through insightful discussions, inspiring interviews, and practical strategies, Sophie shares her signature concept of "Big Brand Energy" to help her audience to make maximum impact online. Listeners can expect a wealth of strategies, tactics, and mindset shifts as Sophie explores topics such as entrepreneurship, creative processes, branding, marketing, audience engagement, and more. The podcast serves as a guide to elevate one's presence and influence in the world, offering practical advice and actionable steps to empower creators on their journey. If you are a creator looking to make a positive impact and achieve greater recognition, Big Brand Energy is the perfect companion. Join Sophie as she delves into the realms of personal and business growth, inspiring listeners to tap into their true potential and manifest their own Big Brand Energy.
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Marketing
Business
RSS
All content for Big Brand Energy is the property of Sophie Wilson from On Track Studio and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast is hosted by Sophie, podcast studio owner, producer, and coach. With a background in digital marketing, Sophie's superpower is helping service-based businesses and personal brands carve out their unique point of difference and use it to create value-based, audience-centric content that fosters deep connections. Sophie is on a mission to empower conscious, purpose-driven creators and entrepreneurs who understand the importance of self-development and aspire to scale their businesses and platforms into recognisable brands or movements. Through insightful discussions, inspiring interviews, and practical strategies, Sophie shares her signature concept of "Big Brand Energy" to help her audience to make maximum impact online. Listeners can expect a wealth of strategies, tactics, and mindset shifts as Sophie explores topics such as entrepreneurship, creative processes, branding, marketing, audience engagement, and more. The podcast serves as a guide to elevate one's presence and influence in the world, offering practical advice and actionable steps to empower creators on their journey. If you are a creator looking to make a positive impact and achieve greater recognition, Big Brand Energy is the perfect companion. Join Sophie as she delves into the realms of personal and business growth, inspiring listeners to tap into their true potential and manifest their own Big Brand Energy.
Show more...
Marketing
Business
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Scaling a Creative Business, Niche Secrets & Mindset Shifts with Andy Johnston
Big Brand Energy
48 minutes 49 seconds
9 months ago
Scaling a Creative Business, Niche Secrets & Mindset Shifts with Andy Johnston

In this episode of Big Brand Energy, I sit down with Andy Johnston, founder of Expansion Media, one of Australia's leading video marketing agencies for residential builders. Andy shares his journey from solo filmmaker to scaling a thriving business and becoming an industry leader.

We dive deep into:

  • The mindset shifts needed to scale from sole trader to company.
  • Why niching in business is non-negotiable for premium positioning.
  • How to transition from being a generalist to a sought-after specialist.
  • Navigating the fears of failure and investing in growth.


If you're a creative entrepreneur or business owner ready to scale, build authority, and master your niche, this conversation is packed with invaluable insights and real talk.


Follow me on Instagram: www.instagram.com/sophie.on.track.studio/

Follow my TikTok: www.tiktok.com/@sophie.ontrackstudio

Follow my TikTok: www.tiktok.com/@sophie.ontrackstudio

Visit my website: www.ontrackstudio.com.au


Big Brand Energy
This podcast is hosted by Sophie, podcast studio owner, producer, and coach. With a background in digital marketing, Sophie's superpower is helping service-based businesses and personal brands carve out their unique point of difference and use it to create value-based, audience-centric content that fosters deep connections. Sophie is on a mission to empower conscious, purpose-driven creators and entrepreneurs who understand the importance of self-development and aspire to scale their businesses and platforms into recognisable brands or movements. Through insightful discussions, inspiring interviews, and practical strategies, Sophie shares her signature concept of "Big Brand Energy" to help her audience to make maximum impact online. Listeners can expect a wealth of strategies, tactics, and mindset shifts as Sophie explores topics such as entrepreneurship, creative processes, branding, marketing, audience engagement, and more. The podcast serves as a guide to elevate one's presence and influence in the world, offering practical advice and actionable steps to empower creators on their journey. If you are a creator looking to make a positive impact and achieve greater recognition, Big Brand Energy is the perfect companion. Join Sophie as she delves into the realms of personal and business growth, inspiring listeners to tap into their true potential and manifest their own Big Brand Energy.