The holidays sneak up fast, and if you wait until November to start planning your promos, you might end up with a big lump of coal.

In this episode we share why September is the secret weapon for holiday marketing and what you can do now to make Q4 less stressful (and more profitable).

We cover:

• The biggest mistake small businesses make with holiday planning

• How to map out offers, deadlines, and capacity before the rush

• Simple steps you can take this month to get ahead (without burning out)

💌 Want more tactical tips like this? Sign up for the BBM Newsletter. It’s like hot cocoa for your business, except useful year-round.

📌 Related blog posts we mentioned:

• Business Math: Make Your Margins Make Sense

• Annual Marketing Calendar