If you’ve got 3,000 subscribers but only 17 people opening your emails, that’s not an audience, it’s digital dead weight. In this episode we break down why cleaning your email list can actually increase sales, improve deliverability, and make your marketing work harder for you.
You’ll learn:
The cold, hard truth about email list engagement
Signs it’s time to clean your list (and what to look for)
How to run a simple re-engagement campaign
Why fewer subscribers can actually mean more impact
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