In this episode we talk with Chin Hing Chang who has spent the last 9 years working with early stage startups, helping them understand their purpose and establish core values that help them avoid shiny object syndrome. Many organisations have their values plastered over their offices and their websites but how real are these?

Listen in and find out how, while Push Values are useful, it is really Pull Values that permeate through an organisation. We also explore why less is more and how values change over time and how that change should be managed to be effective.