Building the experience of tomorrow: interactivity, real-time data, and shoppable video, with Mike Ward

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Beyond the Stream

Simplestream

11 episodes

6 days ago

Beyond the Stream is the podcast – brought to you by Simplestream – that analyses the intricacies of the video streaming industry, highlight the whys and hows video represents a great opportunity for organisations of any size. Which brands have diversified revenue through streaming? How do they create video products customers actually want – and pay for? And what goes into the building of an MVP video service? Join us on a monthly podcast to learn how consumer behaviour is changing across different sectors – and how to build products to meet this change head-on.

Technology

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Technology

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Building the experience of tomorrow: interactivity, real-time data, and shoppable video, with Mike Ward

Beyond the Stream

36 minutes 43 seconds

1 year ago

Building the experience of tomorrow: interactivity, real-time data, and shoppable video, with Mike Ward

Host Edward Norton sits down with Mike Ward, Head of Marketing at Singular.Live. In this episode, they talk about what the future of eCommerce holds, in convergence with streaming video and the concept of ‘shoppable video’. How will the habit of consumers change, amid endless digital channels to choose from? What can technology do to provide a seamless on-screen, show-to-cart experience?

Beyond the Stream is a monthly podcast brought to you by Simplestream. Join us, and learn how consumer behaviour is changing across different sectors – and how to build products to meet this change head-on.

Follow Beyond the Stream on your podcast directory of choice, and learn more about Simplestream: you can find us on our ⁠⁠⁠⁠website⁠⁠⁠⁠, ⁠⁠⁠⁠Twitter⁠⁠⁠⁠, ⁠⁠⁠⁠LinkedIn,⁠⁠⁠⁠ and ⁠⁠⁠⁠YouTube⁠⁠⁠⁠.

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