In this episode, Johannes Robier discusses his unique approach to UX design, emphasizing the importance of creating 'wow moments' that focus on user enjoyment rather than mere efficiency. He explores the evolving expectations of users, the role of personalization, and the impact of AI on human-centered design. Robier advocates for the need for accreditation in UX to establish professional standards and highlights the significance of networking within the UX community. He also shares insights from the World UX Tour and his future initiatives aimed at promoting human-centered design.
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Chapters:
00:00 Introduction to Johannes Robier
01:05 The Concept of WoW Creation
03:58 Designing for Experience vs. Efficiency
06:54 The Evolution of Wow Moments
09:34 The Role of AI in UX Design
13:47 Human-Centered Design in an AI World
17:23 The Future of UX and AI
20:27 Valuing UX in Organizations
24:25 The Importance of Research in UX
28:20 Bridging the Gap Between UX and Management
42:44 Bridging the Gap Between Management and Design
46:58 The Evolution of UX Roles and Responsibilities
51:02 The Role of Product Managers in UX
54:50 The Importance of Standards in UX
59:51 Creating a Professional UX Community
01:07:03 The Future of UX Accreditation
01:13:34 The World UX Tour and Creating Experiences
