In this episode of Beyond the Dream, we sit down with Hormazd Sorabjee, the man who built Autocar India into the country’s most trusted automotive voice. From rallying Fiats and dropping out of college to launching Autocar India in 1999, Hormazd shares how he bootstrapped a brand on credibility when everyone else was chasing hype. We dive into the evolution of the business, from magazines and classifieds to YouTube and IP-led events- and the story behind the Spinny acquisition. Hormazd also...
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In this episode of Beyond the Dream, we sit down with Hormazd Sorabjee, the man who built Autocar India into the country’s most trusted automotive voice. From rallying Fiats and dropping out of college to launching Autocar India in 1999, Hormazd shares how he bootstrapped a brand on credibility when everyone else was chasing hype. We dive into the evolution of the business, from magazines and classifieds to YouTube and IP-led events- and the story behind the Spinny acquisition. Hormazd also...
Beyond The Dream | Ep 07 | The Autocar India Story | Hormazd Sorabjee ft. Autocar India
Beyond The Dream
56 minutes
1 month ago
Beyond The Dream | Ep 07 | The Autocar India Story | Hormazd Sorabjee ft. Autocar India
In this episode of Beyond the Dream, we sit down with Hormazd Sorabjee, the man who built Autocar India into the country’s most trusted automotive voice. From rallying Fiats and dropping out of college to launching Autocar India in 1999, Hormazd shares how he bootstrapped a brand on credibility when everyone else was chasing hype. We dive into the evolution of the business, from magazines and classifieds to YouTube and IP-led events- and the story behind the Spinny acquisition. Hormazd also...
Beyond The Dream
In this episode of Beyond the Dream, we sit down with Hormazd Sorabjee, the man who built Autocar India into the country’s most trusted automotive voice. From rallying Fiats and dropping out of college to launching Autocar India in 1999, Hormazd shares how he bootstrapped a brand on credibility when everyone else was chasing hype. We dive into the evolution of the business, from magazines and classifieds to YouTube and IP-led events- and the story behind the Spinny acquisition. Hormazd also...