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Most sales trainers still preach the same thing: talk more, handle objections harder, and push until they buy.
In this episode, Caleb reviews a real sales call from one of the industry âlegendsâ â and what he uncovers will make you rethink everything youâve been told about selling.
Youâll hear:
Why 35-minute objection battles kill trust (and create uncommitted clients)
The myth of the âgift of the gabâ and what actually builds influence
How emotional manipulation hides inside âservice-basedâ sales
The psychology behind consultative selling that feels natural
A better way to close â one that ends with a thank you, not pressure
If youâve ever thought, âIâm not a born closer,â this episode will show you why thatâs your superpower.
Listen in, and learn how to sell without selling your soul.