Grab Your Copy of the Playbook at:
👉 www.caleblesa.com/playbook-v1
If you’d like help with your sales, watch this quick video:
👉 https://caleblesa.com/playbook-vsl
Most salespeople think their income problem is strategic.
But often, it’s psychological.
In this episode, Caleb unpacks how the beliefs you grew up with around money quietly script your sales behaviour — how you price, spend, save, and even self-sabotage when things start working.
From an $8 “treat night” in a cold New Zealand valley to buying a Mercedes he couldn’t afford, Caleb shares how early memories form hidden financial thermostats that cap what we can hold, not just what we can earn.
You’ll learn:
How to uncover your money story and spot the patterns driving your sales habits
The four levels of money every entrepreneur must master to expand their income ceiling
Why nervous system safety matters more than any new tactic when it comes to wealth
If you’ve ever made more money — only to feel it slip away — this conversation will hit home.
