In this episode, we discuss the importance of analyzing KPIs for your business. KPIs are Key Performance Indicators - quantifiable measures of performance over time for a specific objective. They help provide targets for teams to aim for, milestones to measure progress, and insights to assist members of the organization in making better decisions. So, what KPIs should you be considering for your business and why?

To assist us in considering this topic, we are speaking with Laurika Steenekamp, a CA(SA) and our Head of Customer Experience at Syft. Laurika is our resident expert on creating KPI Scorecards on Syft, tools that help you to analyse and interpret your KPIs, and she’s helped many Syft users with this process.