All content for Beverage Trade Network is the property of Beverage Trade Network and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Episode 53: Paul Chevalier on How To Create A Global Wine Brand by
Episode 49: Hospitality & Education Matthew Citriglia's Formula For Sales Success
Beverage Trade Network
47 minutes 18 seconds
11 months ago
Episode 49: Hospitality & Education Matthew Citriglia's Formula For Sales Success
In this episode of the Wine Whiskey Weed Show, Sid Patel speaks with Matthew Citriglia, Director of Education at Southern Glazer’s Wine & Spirits, to discuss how hospitality and education form the backbone of successful sales strategies.
Learn how to train a strong sales team, the consultative approach to selling, and insights into regional trends that can boost sales.
This episode is a must-listen for brand owners, distributors, and sales professionals in the beverage industry.
Beverage Trade Network
Episode 53: Paul Chevalier on How To Create A Global Wine Brand by
