Is your website just sitting there looking pretty—or is it actually working for your business?
In this episode of Between Two Creeks, we break down what makes a high-performing business website or e-commerce site in today’s competitive market. From creating bookings to generating qualified leads, attracting top talent, and simplifying complex services, we walk through real-world examples of websites that actually drive results.
You’ll see featured sites from industries like:
Heli-skiing tourism (Northern Escape Heli Skiing)
HVAC services and recruitment (Kimco Controls)
Pool cover sales and installations (Pool Patrol)
Commercial cleaning lead generation (Jani-King)
High-tech automation
Law firms and community branding (FH&P Lawyers)
Retail and hybrid e-commerce (Fresh Air, The Greenery)
Local food brands and storytelling (Big Air Foods)
We also cover critical website KPIs like page speed, mobile usability, and SEO rankings, plus why your site should convert like a sales rep—available 24/7.
Whether you’re planning a new website or wondering why your current one isn’t delivering, this episode is packed with practical takeaways and strategy.