10: AI, Perfume & Craftsmanship

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Between the Notes

Sarah Jarrar

18 episodes

4 days ago

Welcome to Between the Notes, a podcast where fragrance is more than a sensory experience—it's a gateway to history, culture, and personal reflection. Hosted by Sarah, a strategist and anthropologist with a passion for all things scented, the show explores the intricate connections between fragrance and the human experience. Each episode dives into new perfumes, personal impressions, and the stories behind scents. Sarah shares thoughts on branded bottles, muses on trends, and offers insights on fragrance’s evolution across geographies. Host: Sarah Jarrar Music & Sound: Jasem Jarrar

Fashion & Beauty

Arts

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Fashion & Beauty

Arts

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10: AI, Perfume & Craftsmanship

Between the Notes

1 hour 1 minute 26 seconds

4 months ago

10: AI, Perfume & Craftsmanship

This week Sarah discusses thoughts on Amer Perfume's Arabian Jasmine (Art & Olfaction award-winning), Perennial and Mandaroud before diving deep into the introduction of AI in the perfume industry, and its impact on the concept of craftsmanship (and Sarah shares her absolute no-nos for AI in perfume)

Perfumes mentioned:

Arabian Jasmine, Perennial, Mandaroud/ Amer Perfumes

Works cited:

Arabelle Sicardi for The Verge "How AI Infiltrated Perfume" June 24, 2025

I also suggest reading further on all the tech mentioned in this article and in the episode!

Music @ sound engineering: Jasem Jarrar @jas3m.j

Reach out and share your thoughts! Between the Notes on Instagram: @btwnotes