Tony and Andrea welcome longtime friend and collaborator Tery Garras, VP of Radio for Morgan Murphy Media. A lifelong student of the advertising industry whose dedication to creating mutual success has taken her to the top of her industry.
On the podcast, our hosts talk with Tery about her commitment to staying ahead of the competition by mastering cutting-edge radio promotion and digital strategies that produce exceptional (and measurable) results. A firm believer in the power of a well-rounded media mix, Tery emphasizes the importance of leveraging diverse platforms to maximize profitability for local businesses while making these solutions easily accessible for business owners to thrive.
They also dig into dealing with change, Tery working through eras of new regulations and the ongoing emergence of new media. Specifically, how she's managed to adapt to the new environments and how she's led teams through them too.
Clearly heard throughout the interview is her clear passion for building relationships. And how relationships in business are not just for the sake of it - but for the ability to produce better results. As an advertiser, leader, and friend, Tery had an enormous impact on those around her.
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