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Better Homes, Better Future
Energy and Environmental Building Alliance
102 episodes
6 days ago
In the "Better Homes, Better Future" podcast, Aaron Smith, CEO of EEBA, hosts conversations with key players in the industry to break down the principles, issues, technologies and history of the sustainable building movement.
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Non-Profit
Business
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All content for Better Homes, Better Future is the property of Energy and Environmental Building Alliance and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In the "Better Homes, Better Future" podcast, Aaron Smith, CEO of EEBA, hosts conversations with key players in the industry to break down the principles, issues, technologies and history of the sustainable building movement.
Show more...
Non-Profit
Business
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Trusted, Booked, Referred: The Marketing Shift High-Performance Builders Need Now
Better Homes, Better Future
1 hour 4 minutes 49 seconds
1 week ago
Trusted, Booked, Referred: The Marketing Shift High-Performance Builders Need Now

Conversation with Christopher Salem

It’s not enough to simply offer great craftsmanship. High-performance builders often face the challenge of standing out in a crowded market and converting leads into loyal clients. Too many struggle with marketing that doesn't truly resonate with their target audience, leaving them chasing after business instead of attracting it effortlessly.

This webinar will help you unlock the marketing strategies that transform your business from invisible to irresistible. In this session, you’ll learn how to craft a compelling message that builds trust, positions you as the go-to expert in your field, and makes clients eager to hire and refer you.

This isn’t about simply getting more leads; it's about getting the right leads who trust your expertise and want to work with you. You’ll discover how to position your brand to ensure prospects see you as their ideal choice, learn how to structure your sales process for smoother conversions, and most importantly, how to turn satisfied clients into your best marketing tool: referrals.

By the end of this session, you'll have actionable insights to fine-tune your messaging, streamline your sales processes, and grow a client base that not only hires you but keeps coming back and recommending you to others.

Ready to stop chasing clients and start building a reputation that drives steady, repeatable business?

Key Takeaways:

Reposition your brand messaging to speak directly to the pain points and desires of your ideal clients, so you stop blending in and start standing out as their trusted choice.

Streamline your sales process to convert more leads into loyal, long-term clients—without the constant back-and-forth or uncertainty that holds your business back.

Leverage satisfied clients to fuel your growth by turning them into your most powerful marketing asset: the repeat referrals that keep your pipeline full and your brand thriving.

Better Homes, Better Future
In the "Better Homes, Better Future" podcast, Aaron Smith, CEO of EEBA, hosts conversations with key players in the industry to break down the principles, issues, technologies and history of the sustainable building movement.