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The show for SaaS marketers and product people. We talk with industry experts about email automation, marketing, content, and product strategy.
How can you leverage storytelling in SaaS sales and marketing? In this episode, we talk to Stephen Steers, sales coach, consultant, and storyteller. You'll learn about why you should sell the outcome, how to choose the right story to tell, how to apply storytelling in your sales calls, and more.
Better Done Than Perfect
The show for SaaS marketers and product people. We talk with industry experts about email automation, marketing, content, and product strategy.
