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Better Business Outcomes
Stephen and Sarah Waddington
18 episodes
2 weeks ago
Sarah and Stephen Waddington review some of the big issues in management and public relations over the past 12 months and look forward to 2025. They discuss: The Omnicom-Interpublic merger creates the largest marketing and public relations group. This will create opportunities for independent agencies as the merged entity focuses on cost efficiencies rather than innovation. AI in PR is overhyped. We need to see harder evidence of efficiency and effectiveness gains and better consideration...
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Marketing
Business,
Careers
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All content for Better Business Outcomes is the property of Stephen and Sarah Waddington and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Sarah and Stephen Waddington review some of the big issues in management and public relations over the past 12 months and look forward to 2025. They discuss: The Omnicom-Interpublic merger creates the largest marketing and public relations group. This will create opportunities for independent agencies as the merged entity focuses on cost efficiencies rather than innovation. AI in PR is overhyped. We need to see harder evidence of efficiency and effectiveness gains and better consideration...
Show more...
Marketing
Business,
Careers
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Sarah Dewar: Leadership through humility and authenticity
Better Business Outcomes
20 minutes
2 years ago
Sarah Dewar: Leadership through humility and authenticity
On this episode of Better Business Outcomes, Sarah Waddington from Wadds Inc. welcomes Sarah Dewar from Mental Health Concern. They discuss: · How great leaders have humility and authenticity and see people holistically, not just as employees · Social network theory and the importance of relationships in the workplace · Rounded wellbeing strategies · What leaders should be thinking about in terms of t...
Better Business Outcomes
Sarah and Stephen Waddington review some of the big issues in management and public relations over the past 12 months and look forward to 2025. They discuss: The Omnicom-Interpublic merger creates the largest marketing and public relations group. This will create opportunities for independent agencies as the merged entity focuses on cost efficiencies rather than innovation. AI in PR is overhyped. We need to see harder evidence of efficiency and effectiveness gains and better consideration...