Before you blame the broker—check the agreement.

When I bring on a third-party leasing broker, I know my success depends on my systems just as much as their effort. In this episode, I’m breaking down exactly how I structure broker relationships to keep leasing activity transparent, accountable, and productive.

From the interview questions I ask to uncover true canvassing habits, to the monthly reporting structure that ensures I’m never left wondering what’s happening—I’m sharing the playbook I’ve refined over decades of owning and leasing retail centers. You’ll learn why I insist on activity reports, how to spot red flags like recycled leads and vague updates, and how to course-correct before months of momentum are lost.

Whether you’re an owner frustrated by slow lease-up or just starting to delegate leasing for the first time, this episode gives you a proven framework to make sure your broker delivers.

🔑 Key Takeaways

• Always include a 30-day termination clause in your broker agreements

• Require detailed monthly activity reports

• Don’t settle for weekly calls—push brokers to actively prospect

• Audit lead sources to confirm they’re proactive, not passive

• Make brokers document where every lead originates

• Review and compare reports each month

• Watch for recycled names with no progress

• Don’t hesitate to terminate if performance doesn’t improve

  
  

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