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Beneath The Surface
shannonbeer
36 episodes
7 months ago
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.
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Entrepreneurship
Business
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All content for Beneath The Surface is the property of shannonbeer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.
Show more...
Entrepreneurship
Business
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Getting Your First Few Clients
Beneath The Surface
7 minutes 53 seconds
9 months ago
Getting Your First Few Clients

You don’t need a big, complicated marketing strategy to get your first few clients. In this episode, I share exactly what I’d focus on if I were just starting out.

Here’s what I cover:

  • Why your first 10 clients will likely come from your personal network.
  • The biggest obstacle most new coaches face (hint: it’s not marketing).
  • How to keep things simple and show up consistently.
  • The power of being honest about your experience and sharing your passion.
  • Why mindset matters more than a perfect Instagram feed.


Starting simple is key—post about what you do, share your journey, and let people see your genuine passion for helping others. Overcomplicating or waiting for things to be perfect will only hold you back.

If you’ve been struggling to put yourself out there, this episode is your reminder to keep it simple, stay consistent, and focus on connecting with people.


IMPROVE YOUR CLIENTS BODY IMAGE

Join Body Image Fundamentals here.


SUBMIT YOUR QUESTIONS:

Got a question you want me to cover?

⁠You can submit anonymously here.⁠


WORK WITH ME:

⁠Get on the waitlist for mentorship here.⁠

Beneath The Surface
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.